Welcome to the world of connecting businesses!

Jeroen de Voogd

So, a little bit about myself, I started my career in sales in 1991 with local fencing company, after a connection made by my father, who worked for a supplier of this company.

After a few years where I lived in Germany and had a few more companies in the same line of business I ended up at the importer for WD-40 in the Netherlands, where I left when WD-40 Company asked me to come and join them as an employee to build up the business as a direct operation in the Netherlands.

Taking on responsibility from a Business Development Manager to Sales Manager and Country Manager. I ended up as a General Manager, taking care of 11 countries, 9 Nationalities in the team and a total of 18 employees.

A great story of learnings, having lots of learning moments and building with our people a great team which was based on mutual respect and connection.

My new journey started in November 2025 when I set up my own company which has the purpose to: Be in the business of connecting people to people and business(-es) to business(-es) in a way that adds value for all parties, not just creating revenue and profit.

I do this in such a way that all parties will say: This connection feels as if it always has been there!

I strive to connect and support our partners in a way that gives them the feeling that we are part of them as a company and their value chain.

I strive for excellence in: bringing different cultures together to add mutual value managing their accounts and their local business for them connecting business and people!

European Business Connector

Another part of my business is connecting businesses all over Europe to each other and that I do for example for:

Feel free to contact me if you need any connections made, I will work something out for you!

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